Do You…

Posted on: February 2nd, 2012 by
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So, today I want to do something a little bit different.  We go to the doctor annually or biannually for check ups to make sure we are healthy, but we rarely ever stop working long enough to analyze our marketing efforts to see if those efforts need to be on life support or if they are  ready for a marathon.  So, let’s take a few minutes and give ourselves a social media marketing checkup.  Heck, it could (and should) be much quicker and much less painful than that proctologist appointment you had a few months ago.

I’m going to ask you a series of yes/no questions, and at the end I’ll give you a link to my website where the answers and the points associated for those answers are posted, along with your report card.  We are short and sweet today, so grab your paper, number it 1 – 20 down the left side and let’s go…

1. Do you have a Facebook fan page for yourself?  Yes or No

2. Do you advertise on Facebook to drive more targeted traffic to your fan page?  Yes or No

3. Do you post business postings/updates on your personal Facebook profile?  Yes or No

4. Do you post photos of your satisfied clients in front of their new home or at closing on your Facebook fan page?  Yes or No

5. Do you post testimonials from your clients on your fan page?  Yes or No

6. Do you have a personal real estate website?  Yes or No

7. Can someone find your website on Google without searching for your name or company name?  Yes or No or I Don’t Know

8. Does your personal website have a blog embedded within the site?  Yes or No or I Don’t Know

9. Do you blog at least 3 times per week?  Yes or No

10. Have you set up your Google Places profile yet?  Yes or No

11. Do you have your clients post reviews of you on your Google Places profile?  Yes or No

12. Do you use Twitter for your real estate business?  Yes or No

13. Do you use Search.Twitter to find leads in your local market?  Yes or No

14. Do you have a lead capture form on your website?  Yes or No or I Don’t Know

15. After you capture names/emails/phone numbers, do you regularly follow up with those contacts?  Yes or No

16. Do you use email marketing software such as Aweber, iContact, etc?  Yes or No

17. Do you have a LinkedIn profile?  Yes or No

18. Do you use YouTube or another site for video marketing of yourself and/or your listings?  Yes or No

19. Do you use optimize your videos for search engines after uploading to YouTube?  Yes or No

20. Do you think social media marketing is a waste of your time?  Yes or No

Bonus: Do you have a lead capture form on your Facebook fan page? Yes or No

Ok, click this link to go to my website to get your score and your report card.  Post your score in the comments section with a backlink to your website – Heck, I’ve gotta give you something in return for giving you a quiz, don’t I?


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